I like the new Apple product box art. They remind me of that moment during the opening of The Rocky And Bullwinkle Show when Rocky and Bullwinkle were being re-incarnated or "grown" back to the surface of the earth after being killed--what the heck was up with that intro? Anyway, yeah, 70's cartoons and illustrations. Earth tones, felt, macramé plant holders hanging over the toilet. Good stuff.
Nothing released today is something I need, but it's always nice to see them really hitting that switcher market hard. The use of the word "mini" reminds me of BMW's plan to introduce people to the BMW family of cars early with their own "mini".